Watch and analyze the Bounty or Under Armour commercial from the vantage point of sociologist who is interested in the way popular (consumer) culture presents femininity.

  • Your post should be about 250 words.
  • Do not simply plug concepts from the reading into the post. Use the concepts to critically unpack your observations and define the terms in your own words.
  • Use specific, concrete examples from the commercial to build your argument.

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